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Case study
Salesforge Increases Demo Volume by 30% with Real-Time Website Engagement
Salesforge uses Captiwate to offer a unique experience. Visitors have the option to interact with the widget and a real person. If they are interested, they can agree to a quick call right on the spot.
All Resources
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Blog post
Inbound Sales
Building an Inbound Sales Team in 2025
With the traditional outbound-based sales playbook becoming less efficient by the day as a result of being over-saturated, inbound sales have to carry more and more weight in terms of sourcing leads.But getting inbound sales right is a difficult task, especially if you’re just building out the function. Companies typically turn to inbound sales when they feel ready to scale their sales game, yet there are many pitfalls and ways to getting to wrong. This article will walk you through the why and the how of building an inbound sales team that can help drive revenue - from day one.

Blog post
From Click-To-Call to Click-To-Meet: Giving Your Buyers a Choice
While traditional demo scheduling works for future planning, we've found that interested buyers often want to talk immediately. Instead of forcing these high-intent prospects to schedule for later, Click-to-Meet lets them start a video call directly from your website.
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Blog post
Why Demo No-Shows Are Killing Your Sales (And How to Fix It)
Demo no-shows are the single most frustrating experience you can have as a sales rep. You start your day eager to sell with a calendar full of booked meetings, only to be let down again and again as prospects fail to show up or straight up ghost you. Adding insult to injury, the short bout of free time you get from a no-show is not enough to do any meaningful, deep work, and your mind is left wandering about getting that old piece of furniture replaced that's nagging you from the corner.

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Inbound Sales
Real-Time Sales is The Future of Customer Acquisition
Real-time sales is a modern approach to customer acquisition that enables immediate, browser-based video conversations between buyers and sellers at the moment of highest buyer intent.

Blog post
Inbound Sales
Lead Capture is Broken: Here's How We're Fixing It
We as buyers have grown to expect more from our online experiences with all the modern apps and websites with great UX, yet when we have to navigate the world of buying B2B services or software, it feels like we’ve been thrown back to an earlier era of the internet.

Blog post
Buyer intent data is great. But what do you do with it?
Buyer intent data has quickly become one of the most reliable tools of sales and GTM teams looking to increase their pipelines and closing more deals. But purchase intent in and on itself is not enough: it’s merely a strong signal for your team to engage with a prospect.

Blog post
Inbound Sales
High Ticket Sales: It’s About How They Want to Buy, Not How You Want to Sell
High ticket sales can be done without ever having to meet in person, but in order to do that, you really need to nail not just your sales process but the entire customer experience.

Blog post
Inbound Sales
While the Iron is Hot: Why your Lead Response Time is Costing You Business and What to Do About it
Lead response time, also known as speed to lead, describes how fast (or slow) a business is when it comes to responding to their customers.
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Case study
Salesforge Increases Demo Volume by 30% with Real-Time Website Engagement
Salesforge uses Captiwate to offer a unique experience. Visitors have the option to interact with the widget and a real person. If they are interested, they can agree to a quick call right on the spot.
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