Resources

We as buyers have grown to expect more from our online experiences with all the modern apps and websites with great UX, yet when we have to navigate the world of buying B2B services or software, it feels like we’ve been thrown back to an earlier era of the internet.

Buyer intent data has quickly become one of the most reliable tools of sales and GTM teams looking to increase their pipelines and closing more deals. But purchase intent in and on itself is not enough: it’s merely a strong signal for your team to engage with a prospect.

High ticket sales can be done without ever having to meet in person, but in order to do that, you really need to nail not just your sales process but the entire customer experience.

Lead response time, also known as speed to lead, describes how fast (or slow) a business is when it comes to responding to their customers.